BEHIND THE BRAND

FOUNDED IN 2017, JEWCELLS JEWELLERY IS A CONTEMPORARY JEWELLERY BRAND WITH INSPIRATIONS OF STORYTELLING AND FAMILY LOVE.

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IN 2018, OUR DESIGNER CYNTHIA LUI HAS GAVE BIRTH TO HER DAUGHTER GALIA, WHICH INSPIRED HER THE BREASTMILK GEMS WORKSHOP AND THE MOM AND BABY COLLECTIONS